Web Strategy/Online Campaigns

A web strategy is a long term online plan that focuses on creating and developing an effective online presence.

At Webzoo we assess online trends, your target market and your competition.

We provide a number of services that help you reach your target audience:

• Effective Content
• Web Analytics
• Search Engine Optimisation (SEO)
• Online Ad Campaigns/Pay-Per-Click(PPC) campaigns
• Social Media - Twitter, FaceBook, LinkedIn, YouTube, Virals
• Newsletters/Email Marketing

Webzoo also provies a web facilitation service:

• Web Audit and analysis (design, structure, usability, content)
• Web content strategy (creation, publication, governance)
• Strategic Planning (short, medium, long-term options)
• Editorial process review (Content Management System)
• Focus groups/Brainstorming session
• Website evaluation and recommendations
• Report Writing